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Jen Deitsch: From Broadcast Journalism to Tech Comms and Social Impact

Jen Deitsch: From Broadcast Journalism to Tech Comms and Social Impact

by Colleen Martell | Mar 31, 2025 | Broadcast Journalism, Communications, Executive Communications, Public Relations

When you meet Jen Deitsch, you immediately appreciate how her early days reporting news for television has shaped her unique approach to corporate communications. With experience spanning B2B tech communications, PR agencies, broadcast journalism and executive...
Gino Gemignani: Crafting Communications with Creativity and Connection

Gino Gemignani: Crafting Communications with Creativity and Connection

by Colleen Martell | Feb 7, 2025 | Communications, Content marketing, Executive Communications, Marketing, Message Shaping

When you meet Gino Gemignani, you immediately sense how his creative upbringing has shaped his unique approach to corporate communications. With a 15+ year career spanning product marketing, executive comms, internal comms, and employee storytelling, Gino brings a...
From Stage to Boardroom: the Art of Executive Communication

From Stage to Boardroom: the Art of Executive Communication

by Colleen Martell | Dec 5, 2024 | Executive Communications, Message Shaping, Public Relations

A Conversation with Terry Gault on the Art of Executive Communication When you meet Terry Gault, founder of Storytelling Guru, you immediately sense how his theatrical background has shaped his unique approach to executive communications. With decades of experience...
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What is Message Shaping? Crafting Effective Marketing Narratives

What is Message Shaping? Crafting Effective Marketing Narratives

by Colleen Martell | Nov 14, 2024 | Marketing, Message Shaping

Message shaping is the strategic process of molding and refining marketing communications to effectively achieve business goals. Just as a sculptor carefully shapes clay into an impactful form, message shaping involves thoughtfully crafting narratives to resonate with...
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Recent Posts

  • Jen Deitsch: From Broadcast Journalism to Tech Comms and Social Impact
  • Gino Gemignani: Crafting Communications with Creativity and Connection
  • From Stage to Boardroom: the Art of Executive Communication
  • Unlocking PR’s Full Potential: Key Insights from My Talk at the Bay Area Content Marketing Meetup
  • What is Message Shaping? Crafting Effective Marketing Narratives

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