Top of Mind Must Reads for the Week of November 13, 2017
Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope these articles add to your ongoing education and PR toolkit.
3 Ways to Sweeten Pitches to Freelancers – Ragan
Make sure your priorities are straight before you pitch to journalists and freelancers.
How To Optimize Your PR Team for Better Outcomes – Iris PR
This article discusses concrete ways for PR to blow away the smoke for optimal efficacy.
12 Ways to Quickly Grow Your Blog Subscribers – PR2020
Concise “to-do’s” to make sure you’re staying on top of your blog’s every day needs for gaining traction.
8 Rules for the Startup Marketer (or Anyone Who Wants to Think Like One) – Content Marketing Institute
Anyone can be a startup marketer, even if you don’t work at a startup. The key is digging into your tools and thinking outside the box like one.
Blogging Statistics and Trends: The 2017 Survey of 1000+ Bloggers – Orbit Media Studios
How average are you? Check where you fall on the spectrum of blogging based on expansive research.