Content marketing // Public Relations // Social Media
Jun 12, 2017

Top of Mind Must Reads for the Week of June 12, 2017

Here’s a round-up of news from the world of PR, social media, and content marketing that we’re reading and reacting to this week.

 

Of the 15 points highlighted in this post, here’s one that proves the power of consumers: Companies that incorporate “user-generated content” have found that it drives almost seven times the engagement of branded content.
Who knew that a group of female inmates could hold the keys to successful public relations?
College Choice compiles data drawn from the National Center for Education Statistics, PayScale, and U.S. News & World Report.
A lively debate between a congressman, an entrepreneur and an academic about the developing argument over tech worker visas in the U.S.
How can you convert social media followers to become your clients and customers?