by Colleen Martell | Dec 5, 2024 | Executive Communications, Message Shaping, Public Relations
A Conversation with Terry Gault on the Art of Executive Communication When you meet Terry Gault, founder of Storytelling Guru, you immediately sense how his theatrical background has shaped his unique approach to executive communications. With decades of experience...
by Colleen Martell | Jul 9, 2020 | Content marketing, Public Relations
Is Your Content Appropriate for Today’s World? We are all facing a new reality because of the pandemic and the need to work at home, as well as all the protests around Black Lives Matter, diversity, inclusion, and equality. What companies aren’t affected by these...
by Colleen Martell | Aug 14, 2019 | Social Media
LinkedIn Lesson Number 2: When – and How Often – to Post? Does it really matter when you post to LinkedIn? Well, yes, it turns out. The data scientists at Sprout Social, the Chicago-based social-media management company, recently analyzed their client engagement...
by Colleen Martell | Oct 2, 2018 | Public Relations
PR Problem Solvers Q&A Blog Series Question: I’m in charge of our company’s new product announcement. I’ve got my press release written but now I need to reach out to editors to line up interviews. I’ve heard that many editors never even...