by Colleen Martell | Jan 22, 2018 | Content marketing, Marketing, Public Relations, Social Media
Top of Mind Must Reads for the Week of January 22, 2018 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR...
by Colleen Martell | Aug 14, 2017 | Public Relations
Reverse engineering of a successful PR trend pitch At the start of my PR career, a Businessweek reporter gave me some words of advice. He said: “One company with a new technology isn’t news; two companies with the technology is a coincidence; three companies...