crystal ball

PR Predictions for 2019

It’s time for crystal ball gazing and highlighting what the predictions are in the world of PR, content and social media. Here are a few of our forecasts: The need for PR metrics and ROI increases more than before. If you aren’t measuring your performance on a weekly or monthly basis, now is the time… [Read More]

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Image: Kelly Sikkema, Unsplash

What Is a Content PR Strategy?

It’s no secret that the media landscape has changed and reporters no longer can cover companies in their beat the same way they did 5 years ago, 10 years ago, etc. Most reporters are struggling to keep their heads above water, with many more demands placed on their time. This landscape continues to change the… [Read More]

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