Martell Communications – Reaching the right audience at the right time with the right message
Martell is a team of Silicon Valley PR content and marketing consultants for B2B tech companies. We help companies generate media coverage, write marketing content and make connections through our creative thinking, expert writing, and professional connections.
TELL ME MORE. WHAT ELSE CAN MARTELL COMMUNICATIONS DO?
Public Relations Consulting
- Build your PR story and talking points
- Create your content PR strategy
- Write your press releases, blog posts and articles
- Put you in front of business and trade reporters as well as industry analysts
- Find publications that want to publish your CEO’s commentary and your engineers’ technical papers
- Write eBooks, case studies and email campaigns for your content marketing programs
- Create your company newsletters, brochures, trade show booth and other collateral
- Write and place your contributed content, such as case studies and guest opinion blog posts
Social Media and Influencer Marketing
- Tweet, post and blog about your key issues to your social media communities
- Plan and execute your weekly social media posts
- Find those influencers who matter most to your company
- Build influencer marketing campaigns
- Create your website content and mobilize the creative and IT professionals you need to get — and keep — it running
- Write and direct video scripts for executive interviews with key customers and partners
WHAT DO YOU GET WHEN YOU WORK WITH US?
- Advice, strategy, planning, and execution
- PR story building and storytelling
- Content marketing programs
- Messages that hit the mark; writing that sparkles
- Social media campaigns that engage your audiences
- The ears of influential analysts, pundits, bloggers, and journalists
- Coverage in media that matters to you, your customers and your investors, from traditional print and broadcast to blogs and tweets
- Did we mention results? Ink, air, tweets, likes, posts, word of mouth — whatever supports your business goals and objectives
WHAT MAKES US SO SMART?
- Familiarity with tech and emerging technologies such as Internet of Things (IoT), blockchain, DevOps, artificial intelligence, consumer electronics, semiconductors, cloud computing, networking and software and more
- Informed perspective from decades of industry experience
- True interest and excitement about your technology innovations
WHAT IS THE MARTELL METHOD FOR GETTING BEST RESULTS?
Our content and connections yield tangible results for companies
- First, we create great marketing and PR content — tailored for your website, thought leadership, ebooks, articles, releases, blogs, newsletters, and social media
- Then we get your content seen in all the right places by all the right people
We get help get companies from ‘what’ to ‘why’
We help you describe what you do. But, more importantly, we help you get to why customers will want to purchase your products and services. As Simon Sinek says, “People don’t buy WHAT you do; they buy WHY you do it.”