MartellPR SMMW

Striving for Engagement Over Followers

Green Loop Marketing’s Meghan Martin Forms Communities Through Social As part of our reporting on the Social Media Marketing World Conference (SMMW18) in San Diego, we’ve been interviewing fellow attendees to discuss their social media programs and learn from each other. We spoke with Meghan Martin, from Green Loop Marketing, who spoke with us about being… [Read More]

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Internet Marketing Lead Generation Ecosystem

Our friend Brad Shorr at Straight North is our featured guest this week to tell you more about how to create lead generation campaigns that make an impact. Use their handy infographic as reference! Businesses often say their goal is to “build a better mouse trap,” which conjures up all sorts of images. It means… [Read More]

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Top of Mind: The Best Article, LinkedIn Features, and Women’s Events

Top of Mind Must Reads for the Week of February 26, 2018 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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Top of Mind: Media Pitches, PESO Model, and Instagram Analytics

Top of Mind Must Reads for the Week of February 12, 2018 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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Top of Mind: Facebook Changes, Struggling News, and Editorial Organization

Top of Mind Must Reads for the Week of January 29, 2018 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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Top of Mind: Pitching, Measurement, and New Social Tools

Top of Mind Must Reads for the Week of January 22, 2018 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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The Dart Whisperer: Tales from the Texas Women’s Conference

The Dart Whisperer Here is Michele’s account of how the Texas Women’s Conference impacted her in an unexpected way!   I didn’t start off my day as the Dart Whisperer, yet that is what I had become by the end of the Texas Women’s Conference. The original mission was simple – help run the NextTribe… [Read More]

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Top of Mind: Comprehensive Readiness for Great PR in 2018

Top of Mind Must Reads for the Week of December 11, 2017 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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