Top of Mind: Tracking Costs, Adapting to Video, and Social Strategy

Top of Mind Must Reads for the Week of February 5, 2018 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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Top of Mind: Pitching, Measurement, and New Social Tools

Top of Mind Must Reads for the Week of January 22, 2018 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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5 Tips to Help the Next Generation of PR Pros to Get Started in the Business

We’ve all been there. Fresh from college, with a brand new degree and looking for a job. What is the best way for new grads to get started in the business? Here are some pointers that you can use when you are talking with PR students that will be graduating soon. 1) Talk to your… [Read More]

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