Top of Mind: The Best Article, LinkedIn Features, and Women’s Events

Top of Mind Must Reads for the Week of February 26, 2018 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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Top of Mind: Graphics on the Go, Microinfluencers, and Your Best Work

Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope these articles add to your ongoing education and PR toolkit.

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Top of Mind: PR Results, Storytelling Tips and Working with Influencers

Top of Mind Must Reads for the Week of September 18, 2017 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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This Week’s Must Reads from the World of PR, Social Media, and Content Marketing

Here’s a round-up of news from the world of PR, social media, and content marketing that we’re reading and reacting to this week. I love this one tip to remember in today’s 24/7 newscycle:  

“Your corporate response must move at the speed of Twitter,” says Gerard Braud who wrote the article about the United Airlines crisis in Ragan.com this week.

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Influencer Marketing: Not Just for the Big Brands

With social-media influencers making up an ever-increasing part of marketing budgets, maybe it’s time for your company to consider cultivating some influence, too? Kim Kardashian pitches products to her millions of social media followers. Grumpy Cat promotes everything from toys to Friskies cat food. Kim and the Cat are influencers who market products for brands… [Read More]

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