what are the best practices for twitter martellpr

Q&A: What are the Best Practices for Twitter?

PR Problem Solvers Q&A Question: Should I create multiple Twitter accounts for all my company’s products? I work for a company that is the umbrella organization and we have a ton of programs underneath it. Back in 2009 when we all started using social media more, the prevailing wisdom was to have one Facebook page for… [Read More]

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MartellPR Top of Mind

Top of Mind: LinkedIn Video, PR Conversations, and Your Social Bubble

Top of Mind Must Reads for the Week of April 16, 2018 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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MartellPR Top of Mind

Top of Mind: 360-degree Video, Social Media Myths, and Pizza Drones

Top of Mind Must Reads for the Week of April 9, 2018 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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MartellPR SMMW Michelle Henson

Social Marketing is All About Quality and Engagement 

Social Media Tips and Tricks from Down Under As part of our reporting on the Social Media Marketing World Conference (SMMW18) in San Diego, we’ve been interviewing fellow attendees to discuss their social media programs and learn from each other. We spoke with Michelle Henson, owner of Operite, a marketing consultancy in Australia, about what… [Read More]

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MartellPR Top of Mind

Top of Mind: Impactful Webinars, Content Audits, and the Secret Sauce

Top of Mind Must Reads for the Week of April 2, 2018 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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MartellPR Top of Mind

Top of Mind: PR with Influencers, SEO, and Cryptocurrency

Top of Mind Must Reads for the Week of March 26, 2018 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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MartellPR SMMW

Striving for Engagement Over Followers

Green Loop Marketing’s Meghan Martin Forms Communities Through Social As part of our reporting on the Social Media Marketing World Conference (SMMW18) in San Diego, we’ve been interviewing fellow attendees to discuss their social media programs and learn from each other. We spoke with Meghan Martin, from Green Loop Marketing, who spoke with us about being… [Read More]

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Top of Mind: Public Failure, Captivating Stories, and What Not To Do on Twitter

Top of Mind Must Reads for the Week of March 19, 2018 Top of Mind is a weekly, hand-curated selection of must read articles on public relations, social media and content marketing. These are the articles that we are reading and reacting to this week. Expert PR advice is all about preparation and knowledge. Hope… [Read More]

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MartellPR SMMW

Using Social Media to Promote Brands in Outdoor Markets

Verde’s Laura Friedland Creates Authentic Connections via Social Media As part of our reporting on the Social Media Marketing World Conference (SMMW18) in San Diego, we’ve been interviewing fellow attendees to discuss their social media programs and learn from each other. We spoke with Laura Friedland, Account Manager for Verde Brand Communications in Boulder, Colorado, and… [Read More]

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